Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
8DA0BD
RGB
141, 160, 189
HSL
216, 27%, 65%
HSB
216, 25%, 74%
CMYK
25, 15, 0, 26
LAB
65, -2, -17
LCH
65, 18, 264
OKLCH
0.70, 0.05, 259
XYZ
33, 34, 53
LUV
65, -11, -26
HWB
216, 55%, 26%
Pantone
Cool Gray 8 C
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.