Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
8DC1FA
RGB
141, 193, 250
HSL
211, 92%, 77%
HSB
211, 44%, 98%
CMYK
44, 23, 0, 2
LAB
76, -7, -34
LCH
76, 35, 259
OKLCH
0.80, 0.10, 251
XYZ
47, 51, 98
LUV
76, -26, -53
HWB
211, 55%, 2%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.