Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
8FD7F2
RGB
143, 215, 242
HSL
196, 79%, 75%
HSB
196, 41%, 95%
CMYK
41, 11, 0, 5
LAB
82, -18, -21
LCH
82, 28, 229
OKLCH
0.84, 0.08, 224
XYZ
52, 61, 93
LUV
82, -34, -30
HWB
196, 56%, 5%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.