Psychology
Orange combines red's energy with yellow's optimism — friendly, enthusiastic, and approachable without the urgency of pure red. It encourages action without confrontation.
Meaning
Often tied to harvest, autumn, and craft. In branding it suggests affordability, creativity, and a slightly off-beat sensibility — Penguin, Nickelodeon, and Hermès all use distinct oranges to telegraph very different stories.
Applications
Strong as a hero color for food, fitness, and entertainment brands. Pairs well with deep blues for high contrast or with warm neutrals for an earthier palette.
Conversion
HEX
902500
RGB
144, 37, 0
HSL
15, 100%, 28%
HSB
15, 100%, 56%
CMYK
0, 74, 100, 44
LAB
33, 44, 46
LCH
33, 64, 46
OKLCH
0.43, 0.15, 36
XYZ
12, 7, 1
LUV
33, 84, 26
HWB
15, 0%, 44%
Pantone
476 C
Harmonies
Shades & tints
Similar named colors
Browse every named red on shades of red, or all families on colors.