Psychology
Yellow is the most luminous color the eye perceives, making it both attention-grabbing and tiring at high saturation. Cognitively it's linked to clarity, optimism, and idea-generation.
Meaning
Sunlight, gold, caution, and intellect all live here. In some Asian traditions yellow signifies imperial power; in Western coding it's the universal hazard color.
Applications
Excellent for highlights, badges, and small accents against dark backgrounds. Soft buttery yellows work well as page backgrounds; high-chroma yellow needs dark ink for legibility.
Conversion
HEX
90755A
RGB
144, 117, 90
HSL
30, 23%, 46%
HSB
30, 38%, 56%
CMYK
0, 19, 37, 44
LAB
51, 8, 19
LCH
51, 21, 67
OKLCH
0.58, 0.05, 67
XYZ
20, 19, 12
LUV
51, 19, 22
HWB
30, 35%, 44%
Pantone
7503 C
Harmonies
Shades & tints
Similar named colors
Browse every named brown on shades of brown, or all families on colors.