Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
92C3EE
RGB
146, 195, 238
HSL
208, 73%, 75%
HSB
208, 39%, 93%
CMYK
39, 18, 0, 7
LAB
76, -9, -27
LCH
76, 28, 252
OKLCH
0.80, 0.08, 246
XYZ
47, 51, 88
LUV
76, -25, -41
HWB
208, 57%, 7%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.