Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
9374EE
RGB
147, 116, 238
HSL
255, 78%, 69%
HSB
255, 51%, 93%
CMYK
38, 51, 0, 7
LAB
56, 33, -58
LCH
56, 67, 300
OKLCH
0.65, 0.18, 292
XYZ
34, 25, 84
LUV
56, 5, -94
HWB
255, 45%, 7%
Pantone
5285 C
Harmonies
Shades & tints
Similar named colors
Browse every named purple on shades of purple, or all families on colors.