Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
94B9FF
RGB
148, 185, 255
HSL
219, 100%, 79%
HSB
219, 42%, 100%
CMYK
42, 27, 0, 0
LAB
74, 0, -39
LCH
74, 39, 271
OKLCH
0.79, 0.11, 263
XYZ
48, 48, 101
LUV
74, -20, -63
HWB
219, 58%, 0%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.