Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
95CFD4
RGB
149, 207, 212
HSL
185, 42%, 71%
HSB
185, 30%, 83%
CMYK
30, 2, 0, 17
LAB
79, -18, -9
LCH
79, 20, 206
OKLCH
0.82, 0.06, 203
XYZ
47, 56, 71
LUV
79, -28, -10
HWB
185, 58%, 17%
Pantone
566 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.