Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
95E1FA
RGB
149, 225, 250
HSL
195, 91%, 78%
HSB
195, 40%, 98%
CMYK
40, 10, 0, 2
LAB
85, -20, -20
LCH
85, 28, 225
OKLCH
0.87, 0.08, 221
XYZ
57, 67, 100
LUV
85, -36, -28
HWB
195, 58%, 2%
Pantone
566 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.