Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
969CD1
RGB
150, 156, 209
HSL
234, 39%, 70%
HSB
234, 28%, 82%
CMYK
28, 25, 0, 18
LAB
65, 7, -28
LCH
65, 29, 284
OKLCH
0.71, 0.08, 279
XYZ
36, 35, 65
LUV
65, -6, -45
HWB
234, 59%, 18%
Pantone
5285 C
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.