Psychology
Yellow is the most luminous color the eye perceives, making it both attention-grabbing and tiring at high saturation. Cognitively it's linked to clarity, optimism, and idea-generation.
Meaning
Sunlight, gold, caution, and intellect all live here. In some Asian traditions yellow signifies imperial power; in Western coding it's the universal hazard color.
Applications
Excellent for highlights, badges, and small accents against dark backgrounds. Soft buttery yellows work well as page backgrounds; high-chroma yellow needs dark ink for legibility.
Conversion
HEX
97694D
RGB
151, 105, 77
HSL
23, 32%, 45%
HSB
23, 49%, 59%
CMYK
0, 30, 49, 41
LAB
49, 16, 23
LCH
49, 29, 55
OKLCH
0.56, 0.07, 52
XYZ
19, 17, 9
LUV
49, 34, 25
HWB
23, 30%, 41%
Pantone
476 C
Harmonies
Shades & tints
Similar named colors
Browse every named brown on shades of brown, or all families on colors.