Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
976FED
RGB
151, 111, 237
HSL
259, 78%, 68%
HSB
259, 53%, 93%
CMYK
36, 53, 0, 7
LAB
55, 37, -59
LCH
55, 70, 302
OKLCH
0.64, 0.18, 295
XYZ
34, 24, 83
LUV
55, 9, -95
HWB
259, 44%, 7%
Pantone
5285 C
Harmonies
Shades & tints
Similar named colors
Browse every named purple on shades of purple, or all families on colors.