Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
979BFD
RGB
151, 155, 253
HSL
238, 96%, 79%
HSB
238, 40%, 99%
CMYK
40, 39, 0, 1
LAB
67, 17, -50
LCH
67, 53, 288
OKLCH
0.73, 0.14, 281
XYZ
42, 37, 98
LUV
67, -8, -82
HWB
238, 59%, 1%
Pantone
5285 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.