Psychology
Yellow is the most luminous color the eye perceives, making it both attention-grabbing and tiring at high saturation. Cognitively it's linked to clarity, optimism, and idea-generation.
Meaning
Sunlight, gold, caution, and intellect all live here. In some Asian traditions yellow signifies imperial power; in Western coding it's the universal hazard color.
Applications
Excellent for highlights, badges, and small accents against dark backgrounds. Soft buttery yellows work well as page backgrounds; high-chroma yellow needs dark ink for legibility.
Conversion
HEX
98744D
RGB
152, 116, 77
HSL
31, 33%, 45%
HSB
31, 49%, 60%
CMYK
0, 24, 49, 40
LAB
52, 11, 27
LCH
52, 29, 68
OKLCH
0.59, 0.07, 68
XYZ
21, 20, 10
LUV
52, 27, 30
HWB
31, 30%, 40%
Pantone
7503 C
Harmonies
Shades & tints
Similar named colors
Browse every named brown on shades of brown, or all families on colors.