Psychology
Green is the most restful color for the eye — the lens focuses on it almost without effort. It conveys balance, growth, and safety in equal measure.
Meaning
Universal shorthand for nature, health, money, and permission ('go'). Saturated mid-greens read as fresh and youthful; deep forest greens read as luxurious and established.
Applications
Workhorse hue for finance, health, sustainability, and outdoor brands. Pair with cream, beige, or muted ochre for an organic feel.
Conversion
HEX
98B511
RGB
152, 181, 17
HSL
71, 83%, 39%
HSB
71, 91%, 71%
CMYK
16, 0, 91, 29
LAB
70, -24, 67
LCH
70, 72, 110
OKLCH
0.73, 0.17, 121
XYZ
30, 40, 7
LUV
70, -13, 77
HWB
71, 7%, 29%
Pantone
377 C
Harmonies
Shades & tints
Similar named colors
Olive
#808000
Dark Khaki
#BDB76B
Olive Drab
#6B8E23
Pear
#D1E231
Moss
#8A9A5B
Pistachio
#93C572
Asparagus
#87A96B
Browse every named green on shades of green, or all families on colors.