Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
994DDE
RGB
153, 77, 222
HSL
271, 69%, 59%
HSB
271, 65%, 87%
CMYK
31, 65, 0, 13
LAB
48, 52, -62
LCH
48, 81, 310
OKLCH
0.58, 0.21, 305
XYZ
29, 17, 71
LUV
48, 21, -98
HWB
271, 30%, 13%
Pantone
2602 C
Harmonies
Shades & tints
Similar named colors
Browse every named purple on shades of purple, or all families on colors.