Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
996EFF
RGB
153, 110, 255
HSL
258, 100%, 72%
HSB
258, 57%, 100%
CMYK
40, 57, 0, 0
LAB
56, 42, -67
LCH
56, 79, 302
OKLCH
0.65, 0.21, 294
XYZ
37, 25, 98
LUV
56, 8, -109
HWB
258, 43%, 0%
Pantone
5285 C
Harmonies
Shades & tints
Similar named colors
Browse every named purple on shades of purple, or all families on colors.