Psychology
Yellow is the most luminous color the eye perceives, making it both attention-grabbing and tiring at high saturation. Cognitively it's linked to clarity, optimism, and idea-generation.
Meaning
Sunlight, gold, caution, and intellect all live here. In some Asian traditions yellow signifies imperial power; in Western coding it's the universal hazard color.
Applications
Excellent for highlights, badges, and small accents against dark backgrounds. Soft buttery yellows work well as page backgrounds; high-chroma yellow needs dark ink for legibility.
Conversion
HEX
99896B
RGB
153, 137, 107
HSL
39, 18%, 51%
HSB
39, 30%, 60%
CMYK
0, 10, 30, 40
LAB
58, 3, 18
LCH
58, 19, 82
OKLCH
0.64, 0.05, 83
XYZ
25, 26, 18
LUV
58, 12, 24
HWB
39, 42%, 40%
Pantone
7503 C
Harmonies
Shades & tints
Similar named colors
Browse every named brown on shades of brown, or all families on colors.