Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
9989C4
RGB
153, 137, 196
HSL
256, 33%, 65%
HSB
256, 30%, 77%
CMYK
22, 30, 0, 23
LAB
60, 16, -29
LCH
60, 33, 298
OKLCH
0.67, 0.09, 296
XYZ
32, 29, 56
LUV
60, 4, -46
HWB
256, 54%, 23%
Pantone
5285 C
Harmonies
Shades & tints
Similar named colors
Browse every named purple on shades of purple, or all families on colors.