Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
99D2FF
RGB
153, 210, 255
HSL
206, 100%, 80%
HSB
206, 40%, 100%
CMYK
40, 18, 0, 0
LAB
81, -11, -28
LCH
81, 30, 250
OKLCH
0.84, 0.09, 243
XYZ
54, 60, 103
LUV
81, -28, -43
HWB
206, 60%, 0%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.