Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
9A97EA
RGB
154, 151, 234
HSL
242, 66%, 75%
HSB
242, 35%, 92%
CMYK
34, 35, 0, 8
LAB
65, 16, -42
LCH
65, 45, 290
OKLCH
0.71, 0.12, 285
XYZ
39, 35, 83
LUV
65, -4, -68
HWB
242, 59%, 8%
Pantone
5285 C
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.