Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
9B97BC
RGB
155, 151, 188
HSL
246, 22%, 66%
HSB
246, 20%, 74%
CMYK
18, 20, 0, 26
LAB
64, 7, -19
LCH
64, 20, 291
OKLCH
0.69, 0.05, 290
XYZ
34, 33, 52
LUV
64, 0, -30
HWB
246, 59%, 26%
Pantone
5285 C
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.