Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
9B99D4
RGB
155, 153, 212
HSL
242, 41%, 72%
HSB
242, 28%, 83%
CMYK
27, 28, 0, 17
LAB
65, 11, -30
LCH
65, 32, 289
OKLCH
0.71, 0.09, 286
XYZ
37, 35, 67
LUV
65, -3, -48
HWB
242, 60%, 17%
Pantone
5285 C
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.