Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
9BCFE1
RGB
155, 207, 225
HSL
195, 54%, 75%
HSB
195, 31%, 88%
CMYK
31, 8, 0, 12
LAB
80, -14, -15
LCH
80, 21, 226
OKLCH
0.82, 0.06, 221
XYZ
49, 57, 80
LUV
80, -26, -20
HWB
195, 61%, 12%
Pantone
566 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.