Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
9BDBEA
RGB
155, 219, 234
HSL
191, 65%, 76%
HSB
191, 34%, 92%
CMYK
34, 6, 0, 8
LAB
83, -18, -14
LCH
83, 23, 218
OKLCH
0.85, 0.07, 214
XYZ
54, 64, 87
LUV
83, -31, -19
HWB
191, 61%, 8%
Pantone
566 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.