Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
9CDAE6
RGB
156, 218, 230
HSL
190, 60%, 76%
HSB
190, 32%, 90%
CMYK
32, 5, 0, 10
LAB
83, -18, -13
LCH
83, 22, 215
OKLCH
0.85, 0.06, 211
XYZ
53, 63, 84
LUV
83, -30, -16
HWB
190, 61%, 10%
Pantone
566 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.