Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
9CDBE9
RGB
156, 219, 233
HSL
191, 64%, 76%
HSB
191, 33%, 91%
CMYK
33, 6, 0, 9
LAB
84, -18, -14
LCH
84, 23, 217
OKLCH
0.85, 0.07, 213
XYZ
54, 64, 87
LUV
84, -31, -18
HWB
191, 61%, 9%
Pantone
566 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.