Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
9D64FF
RGB
157, 100, 255
HSL
262, 100%, 70%
HSB
262, 61%, 100%
CMYK
38, 61, 0, 0
LAB
55, 48, -70
LCH
55, 85, 304
OKLCH
0.64, 0.22, 297
XYZ
37, 24, 97
LUV
55, 12, -112
HWB
262, 39%, 0%
Pantone
Cool Gray 8 C
Harmonies
Shades & tints
Similar named colors
Browse every named purple on shades of purple, or all families on colors.