Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
9D97EA
RGB
157, 151, 234
HSL
244, 66%, 75%
HSB
244, 35%, 92%
CMYK
33, 35, 0, 8
LAB
65, 17, -42
LCH
65, 45, 292
OKLCH
0.71, 0.12, 286
XYZ
40, 35, 83
LUV
65, -2, -68
HWB
244, 59%, 8%
Pantone
5285 C
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.