Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
9D9AFF
RGB
157, 154, 255
HSL
242, 100%, 80%
HSB
242, 40%, 100%
CMYK
38, 40, 0, 0
LAB
67, 19, -51
LCH
67, 54, 291
OKLCH
0.73, 0.14, 284
XYZ
44, 37, 100
LUV
67, -5, -83
HWB
242, 60%, 0%
Pantone
5285 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.