Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
9EBDD3
RGB
158, 189, 211
HSL
205, 38%, 72%
HSB
205, 25%, 83%
CMYK
25, 10, 0, 17
LAB
75, -7, -15
LCH
75, 16, 244
OKLCH
0.78, 0.05, 239
XYZ
44, 48, 69
LUV
75, -17, -21
HWB
205, 62%, 17%
Pantone
5523 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.