Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
9EC0EF
RGB
158, 192, 239
HSL
215, 72%, 78%
HSB
215, 34%, 94%
CMYK
34, 20, 0, 6
LAB
76, -3, -27
LCH
76, 28, 263
OKLCH
0.80, 0.08, 257
XYZ
49, 51, 89
LUV
76, -19, -43
HWB
215, 62%, 6%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.