Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
9FDAE2
RGB
159, 218, 226
HSL
187, 54%, 75%
HSB
187, 30%, 89%
CMYK
30, 4, 0, 11
LAB
83, -18, -10
LCH
83, 21, 210
OKLCH
0.85, 0.06, 207
XYZ
53, 63, 81
LUV
83, -29, -13
HWB
187, 62%, 11%
Pantone
566 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.