Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
A198BF
RGB
161, 152, 191
HSL
254, 23%, 67%
HSB
254, 20%, 75%
CMYK
16, 20, 0, 25
LAB
65, 9, -19
LCH
65, 21, 296
OKLCH
0.70, 0.06, 295
XYZ
35, 34, 54
LUV
65, 2, -31
HWB
254, 60%, 25%
Pantone
5285 C
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.