Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
A1D4E2
RGB
161, 212, 226
HSL
193, 53%, 76%
HSB
193, 29%, 89%
CMYK
29, 6, 0, 11
LAB
82, -15, -13
LCH
82, 19, 221
OKLCH
0.84, 0.06, 216
XYZ
52, 60, 81
LUV
82, -26, -17
HWB
193, 63%, 11%
Pantone
566 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.