Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
A272FF
RGB
162, 114, 255
HSL
260, 100%, 72%
HSB
260, 55%, 100%
CMYK
36, 55, 0, 0
LAB
58, 42, -65
LCH
58, 77, 303
OKLCH
0.67, 0.20, 296
XYZ
39, 27, 98
LUV
58, 10, -105
HWB
260, 45%, 0%
Pantone
5285 C
Harmonies
Shades & tints
Similar named colors
Browse every named purple on shades of purple, or all families on colors.