Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
A2C5FA
RGB
162, 197, 250
HSL
216, 90%, 81%
HSB
216, 35%, 98%
CMYK
35, 21, 0, 2
LAB
78, -3, -30
LCH
78, 30, 265
OKLCH
0.82, 0.08, 259
XYZ
52, 55, 98
LUV
78, -19, -48
HWB
216, 64%, 2%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.