Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
A2DADF
RGB
162, 218, 223
HSL
185, 49%, 75%
HSB
185, 27%, 87%
CMYK
27, 2, 0, 13
LAB
83, -18, -9
LCH
83, 20, 206
OKLCH
0.85, 0.06, 203
XYZ
53, 63, 79
LUV
83, -28, -10
HWB
185, 64%, 13%
Pantone
566 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.