Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
A2DFE5
RGB
162, 223, 229
HSL
185, 56%, 77%
HSB
185, 29%, 90%
CMYK
29, 3, 0, 10
LAB
85, -19, -10
LCH
85, 21, 207
OKLCH
0.86, 0.06, 204
XYZ
55, 66, 84
LUV
85, -30, -11
HWB
185, 64%, 10%
Pantone
566 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.