Psychology
Pink softens red's intensity — tender, playful, and intimate. Contemporary design has reclaimed it from purely feminine associations.
Meaning
Romance, sweetness, and (more recently) gender-fluid expression. Hot pinks signal energy and youth; dusty pinks feel grown-up and editorial.
Applications
Perfect for beauty, lifestyle, fashion, and challenger brands looking to stand out. Pair with deep charcoal or burgundy for editorial weight.
Conversion
HEX
A487B2
RGB
164, 135, 178
HSL
280, 22%, 61%
HSB
280, 24%, 70%
CMYK
8, 24, 0, 30
LAB
60, 17, -18
LCH
60, 25, 313
OKLCH
0.66, 0.07, 315
XYZ
32, 28, 46
LUV
60, 13, -31
HWB
280, 53%, 30%
Pantone
5285 C
Harmonies
Shades & tints
Similar named colors
Browse every named purple on shades of purple, or all families on colors.