Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
A6BAE4
RGB
166, 186, 228
HSL
221, 53%, 77%
HSB
221, 27%, 89%
CMYK
27, 18, 0, 11
LAB
75, 0, -24
LCH
75, 24, 270
OKLCH
0.79, 0.06, 265
XYZ
47, 49, 80
LUV
75, -12, -37
HWB
221, 65%, 11%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.