Psychology
Pink softens red's intensity — tender, playful, and intimate. Contemporary design has reclaimed it from purely feminine associations.
Meaning
Romance, sweetness, and (more recently) gender-fluid expression. Hot pinks signal energy and youth; dusty pinks feel grown-up and editorial.
Applications
Perfect for beauty, lifestyle, fashion, and challenger brands looking to stand out. Pair with deep charcoal or burgundy for editorial weight.
Conversion
HEX
A748AE
RGB
167, 72, 174
HSL
296, 41%, 48%
HSB
296, 59%, 68%
CMYK
4, 59, 0, 32
LAB
47, 50, -37
LCH
47, 62, 324
OKLCH
0.56, 0.18, 325
XYZ
26, 16, 42
LUV
47, 41, -61
HWB
296, 28%, 32%
Pantone
Rhodamine Red C
Harmonies
Shades & tints
Similar named colors
Browse every named purple on shades of purple, or all families on colors.