Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
A775FF
RGB
167, 117, 255
HSL
262, 100%, 73%
HSB
262, 54%, 100%
CMYK
35, 54, 0, 0
LAB
59, 42, -63
LCH
59, 75, 304
OKLCH
0.68, 0.20, 298
XYZ
40, 28, 98
LUV
59, 12, -103
HWB
262, 46%, 0%
Pantone
5285 C
Harmonies
Shades & tints
Similar named colors
Browse every named purple on shades of purple, or all families on colors.