Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
A7C8FF
RGB
167, 200, 255
HSL
218, 100%, 83%
HSB
218, 35%, 100%
CMYK
35, 22, 0, 0
LAB
80, -2, -31
LCH
80, 31, 267
OKLCH
0.83, 0.09, 260
XYZ
55, 57, 103
LUV
80, -18, -49
HWB
218, 65%, 0%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.