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Ochre

#AA780E

A balanced, moderate ochre — sophisticated balance of hue and saturation that conveys composure and subtle refinement, well-suited to modern, minimalist design.

Psychology

Yellow is the most luminous color the eye perceives, making it both attention-grabbing and tiring at high saturation. Cognitively it's linked to clarity, optimism, and idea-generation.

Meaning

Sunlight, gold, caution, and intellect all live here. In some Asian traditions yellow signifies imperial power; in Western coding it's the universal hazard color.

Applications

Excellent for highlights, badges, and small accents against dark backgrounds. Soft buttery yellows work well as page backgrounds; high-chroma yellow needs dark ink for legibility.

Conversion

HEX
AA780E
RGB
170, 120, 14
HSL
41, 85%, 36%
HSB
41, 92%, 67%
CMYK
0, 29, 92, 33
LAB
54, 14, 58
LCH
54, 59, 76
OKLCH
0.61, 0.12, 79
XYZ
23, 22, 3
LUV
54, 42, 54
HWB
41, 5%, 33%
Pantone
7503 C

Harmonies

Analogous
Complementary
Split Complementary
Triadic
Tetradic
Square

Shades & tints

Similar named colors

Browse every named brown on shades of brown, or all families on colors.