Psychology
Pink softens red's intensity — tender, playful, and intimate. Contemporary design has reclaimed it from purely feminine associations.
Meaning
Romance, sweetness, and (more recently) gender-fluid expression. Hot pinks signal energy and youth; dusty pinks feel grown-up and editorial.
Applications
Perfect for beauty, lifestyle, fashion, and challenger brands looking to stand out. Pair with deep charcoal or burgundy for editorial weight.
Conversion
HEX
AB46CA
RGB
171, 70, 202
HSL
286, 55%, 53%
HSB
286, 65%, 79%
CMYK
15, 65, 0, 21
LAB
48, 56, -51
LCH
48, 76, 318
OKLCH
0.58, 0.21, 317
XYZ
30, 17, 58
LUV
48, 37, -82
HWB
286, 27%, 21%
Pantone
Rhodamine Red C
Harmonies
Shades & tints
Similar named colors
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