Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
AB9FFE
RGB
171, 159, 254
HSL
248, 98%, 81%
HSB
248, 37%, 100%
CMYK
33, 37, 0, 0
LAB
69, 20, -46
LCH
69, 51, 294
OKLCH
0.75, 0.13, 288
XYZ
47, 41, 99
LUV
69, 0, -77
HWB
248, 62%, 0%
Pantone
5285 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.