Psychology
Pink softens red's intensity — tender, playful, and intimate. Contemporary design has reclaimed it from purely feminine associations.
Meaning
Romance, sweetness, and (more recently) gender-fluid expression. Hot pinks signal energy and youth; dusty pinks feel grown-up and editorial.
Applications
Perfect for beauty, lifestyle, fashion, and challenger brands looking to stand out. Pair with deep charcoal or burgundy for editorial weight.
Conversion
HEX
AC57C9
RGB
172, 87, 201
HSL
285, 51%, 56%
HSB
285, 57%, 79%
CMYK
14, 57, 0, 21
LAB
51, 49, -45
LCH
51, 66, 317
OKLCH
0.61, 0.18, 317
XYZ
31, 20, 57
LUV
51, 33, -75
HWB
285, 34%, 21%
Pantone
Rhodamine Red C
Harmonies
Shades & tints
Similar named colors
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