Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
ACAAFB
RGB
172, 170, 251
HSL
241, 91%, 83%
HSB
241, 32%, 98%
CMYK
31, 32, 0, 2
LAB
72, 14, -40
LCH
72, 43, 290
OKLCH
0.77, 0.11, 284
XYZ
49, 44, 97
LUV
72, -4, -67
HWB
241, 67%, 2%
Pantone
5285 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.